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Privacy Policy

Põhjala Retail OÜ respects your privacy and is committed to protecting your personal data. This privacy policy explains what data we collect in www.sumi.ee webshop, how we use it, and your rights regarding your personal information.

1. Data We Collect

We collect information about you to provide the best possible service. This includes:

  • Personal data: name, email address, phone number, postal address.
  • Payment data: credit card or other payment method details (processed through secure payment service providers).
  • Order data: purchased products, order amount, order date.
  • Technical data: IP address, browser type and version, visit history.

2. How We Use Your Data

Your data is used for the following purposes:

  • Processing and delivering orders.
  • Providing customer support and responding to your inquiries.
  • Improving the online store and enhancing the user experience.
  • Marketing communication (only with your consent).
  • Complying with legal obligations.

3. Sharing Your Data

Your data will not be sold or shared with third parties, except in the following cases:

  • Service providers: We share data only with partners who assist us with order fulfillment, payment processing, and delivery services.
  • Legal requirements: Your data may be shared if required to fulfill legal obligations.

4. Data Retention

We retain your data only as long as necessary to fulfill the purposes for which it was collected or as required by law.

5. Cookies

We use cookies to enhance your user experience on the online store. Cookies help save your preferences, track website usage, and deliver relevant advertising. You can limit or disable cookies in your browser settings.

6. Your Rights

You have the right to:

  • Access your personal data and receive information about its processing.
  • Correct, update, or delete your personal data.
  • Object to the processing of your data for marketing purposes.
  • Withdraw your consent for data processing.
  • File a complaint with the Data Protection Authority if you feel your data is being processed unlawfully.

7. Contact

If you have any questions or wish to exercise your rights, please contact us:

  • Email: sumi@sumi.ee
  • Phone: +372 55 641 347

8. Changes to the Privacy Policy

We reserve the right to update this privacy policy. In case of changes, we will notify you via the online store or other appropriate means.

Last updated: 12.12.2024